we aim to be the largest
indoor farm operator
in Europe by 2023

Urban Farms Capital will take a proven concept that is scalable, safe and healthy,
and use it to create a global network of indoor vertical farms that will nourish
the Earth’s population. In order to fulfil this vision, we must draw upon our
knowledge and experience with world-renowned professionals from industries
such as finance, food production, logistics, environmental engineering and
agribusiness management.

The last few years have proven that the cutting-edge technology that is the
cornerstone of the indoor vertical farming industry is now at a point to match
major global issues including a growing population, agricultural inefficiencies
and climate-related environmental obstacles. This knowledge is shared by some
of the world’s largest companies, including Goldman Sachs, Prudential, IKEA
and Foxconn and the World Wildlife Fund, who are “trying to spark an indoor
farming revolution.” These global companies have all made large investments
into this industry.

So, what have they seen of this ‘innovative technology’ to be so confident of its
success? We imagine they have seen the advanced technology, world-leading
automation, precise quality controls, the cutting-edge robotics, the 90% water
reduction from advanced hydroponics systems, the 90% land reduction due to
tiered farming and the innovative use of the Internet of Things and Artificial
Intelligence. Perhaps they have seen how all of these things can synchronise to
distribute quality, healthy food to a global market without bringing about more
ecological damage. Perhaps they’ve opened their eyes to the versatility of indoor
farming and how it can be leveraged to grow rare spices and aromatic plants, all
kinds of berries and plants for medicinal and pharmaceutical compounds. More
commercial applications means more revenue and we have been researching
further types of produce that we will be growing and selling within the next 2 – 5
years at a significant profit.

A core part of our vision is a distribution strategy that reduces carbon emissions,
road miles, transportation costs and distance from farm to market. The entire
chain is simplified through Urban Farms Capital’s model, which will be
developed in populated urban areas in order to grow produce as close to the
areas where people live and consume as possible. We believe the current
distribution systems are unfair on farmers, who end up with a small fraction of
the retail price. By cutting out several stages of transportation and middlemen
we can drive down consumer costs. Our aim is to sell a smaller percentage of
indoor vertically farmed produce direct to customers, and a larger percentage
direct to local retail outlets.

The global adoption of indoor vertical farming will revolutionise food production
and distribution, updating an industry well in need of modernisation.